Sept 26 Chevrolet Pencil Banner
Sept 26 Silverado Desktop
*On stock #C15299. MSRP $53,795. 36-month, 30,000-mile GM Financial lease. $3,000 down from customer, first month payment, $0 Acquisition fee, and $0 security deposit = $3,379 DAS. Offer includes $1,000 Chevrolet Consumer Cash Rebate. Manufacturer rebates applied; everyone qualifies. $500 Gas Gift Card from Kwik Trip on purchase or lease of any New in-stock Silverado’s from Heiser Chevrolet locations. Cannot be combined with any other offers or competitor price matching. Cannot be applied to previous contracted sales. Gas gift cards distributed by 10/05/26. While supplies last. Tax, title, license, and $499 service fees extra. Security deposit waived. See the dealer for details. Ends 9/30/26. Vehicle may not appear as shown.   
Sept 26 Equinox Desktop
*On stock #C15216. MSRP $31,740. 36-month, 32,500-mile GM Financial lease. $3,500 down from customer, first month payment, $0 Acquisition fee, and $0 security deposit = $3,768 DAS. ALL OFFERS while supplies last. Tax, title, license, and $499 service fees extra. Security deposit waived. See the dealer for details. Ends 9/30/26. Vehicle may not appear as shown.   
Sept 26 Carbravo Desktop
*1.9% APR for up to 36 months ($28.60 per $1,000 borrowed). Valid on select 2020-2026 certified used light duty & midsize pickups. Must qualify for financing. See dealer for complete details and vehicles that qualify. Tax, title, license, and $499 service fee extra. While supplies last. You must take delivery by 9/30/26.
Heiser's proud to be in Sturgeon
5-Star service review
Level up your gameday experience with a chance to win a new Chevy of your choice, valued at up to $52,000.
NO PURCHASE NECESSARY. Legal residents of the states ILLINOIS, IOWA, MICHIGAN, MINNESOTA, AND WISCONSIN. 18 years of age or older. Ends 12/8/26. To enter and for Official Rules, including odds, alternate method of entry, and prize descriptions, visit www.eventlinkqroup.com/rules. Void where prohibited.
2026 Chevy Silverado 1500. 0% APR for 5 years. For well-qualified buyers when you finance with GM Financial PLUS No monthly payments for 90 DAYS.
1. Finance charges accrue from date of financing, as applicable. Deferred monthly payments for 90 days. 0% APR for 60 months. Monthly payment is $16.67 for every $1,000 you finance. Example down payment: 6.7%. Must finance with GM Financial. Down payment required at signing, if applicable. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 9/30/26.
2026 Chevy Trax. $500 Bonus Cash on select models + 2.9% APR For well-qualified buyers when you finance with GM Financial.
1. Available on 2026 Chevy Trax LT and ACTIV trims only. Not available with some other offers. Take new retail delivery by 9/30/26. 2. 2.9% APR for 36 months. Monthly payment is $29.04 for every $1,000 you finance. Example down payment: 11.0%. Must finance with GM Financial. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 9/30/26.
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Pre-Owned Vehicles

Vehicles Over 25MPG HWY
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Silverado EV
Silverado EV
Silverado 1500
Silverado 1500
Silverado 2500 HD
Silverado 2500 HD
Silverado 3500 HD
Silverado 3500 HD
Colorado
Colorado
Silverado EV
Silverado EV
Equinox EV
Equinox EV
Blazer EV
Blazer EV
Bolt EV
Bolt EV
BrightDrop
BrightDrop
Trax
Trax
Trailblazer
Trailblazer
Equinox
Equinox
Equinox EV
Equinox EV
Blazer
Blazer
Blazer EV
Blazer EV
Bolt EV
Bolt EV
Tahoe
Tahoe
Traverse
Traverse
Suburban
Suburban
Corvette
Corvette
Corvette E-Ray
Corvette E-Ray
Corvette ZR1
Corvette ZR1
Corvette Z06
Corvette Z06
BrightDrop
BrightDrop
Express Cutaway
Express Cutaway
Express Cargo
Express Cargo
Express Passenger
Express Passenger
Low Cab Forward
Low Cab Forward
Silverado 3500 Chassis Cab
Silverado 3500 Chassis Cab
Silverado 4500 HD
Silverado 4500 HD
Silverado 5500 HD
Silverado 5500 HD
Silverado 6500 HD
Silverado 6500 HD

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Welcome to Heiser Chevrolet Sturgeon Bay

Thank you for making your way to Heiser Chevrolet Sturgeon Bay, your certified Chevrolet dealer serving drivers throughout Sturgeon Bay and the surrounding areas. At our dealership, you’ll find a solid selection of new Chevrolet models for sale, as well as a carefully inspected lineup of pre-owned vehicles. We also have a well-connected finance center run by a qualified team of finance experts, who can help you get the right loan or lease in a quick, easy, and transparent manner.

Our commitment to our customers continues well beyond the date of purchase. We also have a professional team of Chevrolet technicians on hand with the skills and equipment to handle all manner of maintenance and repairs, as well as a full stock of authentic parts. Make your way to Heiser Chevrolet Sturgeon Bay in Sturgeon Bay today for quality vehicles, a friendly team, and professional service at every step of the way. And if you have any questions for us, you can always get in touch at 920-743-4461.

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Our Reviews

DealerRater Sep 9, 2026

Heiser is working very hard to achieve that “small town” feeling again that Patriot did not understand the importance of. Great to have them here!

DealerRater Sep 8, 2026

That place has a long history of helping me get what I need. Thank You.

DealerRater Sep 8, 2026

I was happy with the quick service. I had come to have 'Change Oil Soon' removed from my notification because the oil was changed 3 weeks ago, but the alert hadn't been removed. It was done quickly but I had to return because another message 'Trip A 221 mi.' then showed up & the miles kept increasing. Kaitlyn then removed it herself, quickly & correctly this time!

DealerRater Sep 7, 2026

Experience was great! Went brk problem fixed it and sensor. While there found leak n radiator. Scheduled repair & it's replaced. Serv repo kept me informed.

DealerRater Sep 6, 2026

Very hard to talk to a person in service. Never got a call back. Had to call 4 times to schedule service

DealerRater Sep 6, 2026

Great dealership was great to work with. Car buying experience was easy and staff communicated very well. .

DealerRater Sep 5, 2026

Rollie was great go work with. Everything was done properly and on time. Done ??

DealerRater Sep 5, 2026

Brought my truck in for a fuel pump issue and other weird noises and they kept me in the loop trying to figure out the issue. They managed to find the problem and solved it for me. Super easy to work with!

DealerRater Sep 4, 2026

Very accommodating and always gets it right. Generous with their time to explain matters with my vehicle.

DealerRater Sep 4, 2026

They gave us great service in a very timely matter when we had a problem with our dead vehicle battery. Got us in for service quickly so we were able to get to our medical appointment.

DealerRater Sep 4, 2026

Very accommodating, very friendly! Easy to deal with, responsive to our questions and needs regarding the service we had done.

DealerRater Sep 3, 2026

Everyone was great Knowledgeable, courteous, friendly.all around good service This is ridiculous, I loved the service. I hate this xxxx survey

DealerRater Sep 3, 2026

Adam had faulty warranty work completed. Auto body had faulty work and Adam helped work redone.

DealerRater Sep 3, 2026

Prompt service Sorry, I don't have time NA I'm finished Nope Nope Nope Nope Whatever

DealerRater Sep 3, 2026

Everyone was friendly and helpful. Brought my car in to make appointment and they did it that same day. Great customer service.

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Main: 920-743-4461 Parts: 920-743-4461 Sales: 920-743-4461 Service: 920-743-4461

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632 Green Bay Rd, Sturgeon Bay, WI, 54235

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632 Green Bay Rd
Sturgeon Bay, WI 54235
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Heiser Chevrolet Sturgeon Bay 44.8219462, -87.3976637.